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Adam Stevenson
LEVERAGE
PIVOT
INNOVATE

ADAM STEVENSON

ENTRPRENEUR. INNOVATOR. MENTOR

 

Over 35 years of building, scaling, and investing in successful business ventures—guided by integrity, discipline, and a commitment to elevating people to reach their full potential.

“My business—and my life—have always centered around good people. Purpose, people, and profit—done the right way—are what drive real success. When you lead with intention and elevate others, good guys don’t finish last.”

“I’ve been through a lot of adversity. My life is built on setbacks—but that’s where I learned resilience and discipline.”

Adam Stevenson’s 30+ year track record of building successful, consumer-facing businesses is rooted in discipline, perspective, and the people he’s elevated along the way.

Growing up in Detroit shaped his resilience and drive, while his Greek-American upbringing instilled the value of relationships—both of which remain central to how he leads today.

 

REDEFINING BUSINESS STRATEGY

“It’s about people, purpose, process, and profit. You can win—but it has to be done the right way.”

From the start, Adam has built businesses with a mindful, ethical approach—balancing performance with integrity. As co-founder of Grass Roots Records, LLC, he helped pioneer a 360-degree profit-sharing model, reinforcing his belief that when teams grow together, they succeed together.

That philosophy continues to guide his ventures—creating not just financial success, but meaningful, purpose-driven outcomes.

 

ELEVATING PEOPLE AND PERFORMANCE

“People are at the heart of everything I do. I push, I challenge, and I elevate.”

In 1996, Adam founded ADROC Productions South, Inc., building it into a global, full-service agency grounded in what he calls “The Human Connection.”

Over the past 25+ years, he has led teams managing over $4B in marketing and advertising programs, working with brands like Frank’s RedHot, LVMH and Ferrari

His entrepreneurial reach extends globally—from co-founding ventures like Champagne Cattier in France and Greek Lightning in Greece, to Xtreme Xperience in USA, the largest supercar driving experience in North America.

“I look for good people—good energy, clear focus, and passion. I’m not creating clones—I’m bringing out the best in people.”

Adam’s legacy is defined not just by the businesses he’s built, but by the people he’s helped grow—leaders, partners, and teams who continue to elevate alongside him.
 

BOARDS

  • DePaul College Prep

  • Lightology

  • Pure Edge Lighting

  • ADROC Productions South

  • Exponential Destiny

  • MiDifi

FOUNDATION FOUNDER

  • Chicago Music Commission


ADAM STEVENSON
THE JOURNEY

"The Journey Of A Thousand Miles Begins With

A Single Step."

- Lao Tzu

1982

SWEEPING AT A+W ROOT BEER

$1

1 Hamburger

1 Root Beer

1984

HAMBURGER BUN LINE ASSEMBLY AT BURGER KING

$3 Per Hour

1986-1990

STARTED FIRST BUSINESS -

WOLVERINE LANDSCAPING

$10 Per Lawn

1990 - 1994

COLLEGE

4 YEAR VARSITY LETTERMAN

DJing EVENTS

1993-1996

STARTED GRASS ROOTS RECORDS

STARTED B-SIDE CAFE

1996-2021

STARTED ADROC PRODUCTIONS MARKETING AGENCY

2021-Present

STARTED NASS HOLDINGS

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